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- A PDF analytics technology that measures PDF reader engagement
- A lead generation technology that captures detailed PDF reader data

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Until docmetrics, there were two basic ways to post PDF collateral to your website:
- Traditional Web Registration Forms
- Open Content
Both techniques have flaws...

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This special document from docmetrics and Gartner Research includes
- Gartner’s Cool Vendors in CRM Marketing and Analytics, 2008 report
- The Need for Richer Reader Data in PDF-based Marketing, a docmetrics report

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Software that embeds dynamic forms in PDF documents empowers marketers to
- generate and segment a large number of high-quality sales leads
- leverage online document sharing to identify key decision makers

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Marketers have an increasingly urgent need for technology designed to help them
- analyze how readers interact with PDF-based marketing documents
- optimize the return on investment provided by these documents

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Software that provides insight into the PDF reader behavior allows publishers to
- optimize document creation resources and operational efficiency
- provide customers with consistently engaging PDF-based content

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Timely and objective data on the needs of PDF readers can help companies
- maximize the efficiency of document creation and distribution activities
- increase the contribution PDF-based content makes to revenues

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