Docmetrics How-to Videos

These short streaming videos demonstrate how quickly and easily marketers can start using the web-based docmetrics application to generate more, better quality leads from their white papers and other electronic documents.

Full System Tour

This video gives a complete overview of and introduction to the key features of the docmetrics system's user-friendly online interface. Find out how marketers can use the web-based docmetrics application to

  • transform standard PDF files into enhanced docmetrics documents
  • build fully customized in-document forms and surveys
  • generate real-time reports that identify, score and segment leads

How to Create a docmetrics Document

This video shows how docmetrics users can create enhanced PDFs in five simple stages:

  1. Upload a regular PDF for processing
  2. Add keyword tags, notes and other document meta-data
  3. Enable document analytics technology, which reports data on how content is read
  4. Embed dynamic forms, that report detailed data on who reads content
  5. Download the enhanced document

How to Create docmetrics Forms

This video demonstrates how docmetrics users can create fully customized registration forms and surveys to embed within their enhanced PDF documents. Find out how the web-based docmetrics system empowers marketers to

  • create form elements such as registration fields and survey questions
  • build customized forms and surveys by combining form elements
  • place forms inside enhanced docmetrics documents

How to Create Lead Generation Reports with docmetrics

This video explains how marketers can use the docmetrics system’s real-time Lead Generation Reports to identify, score and segment leads. Find out how the system’s “one-click” Lead Generation Reports empower users to identify high-quality leads. Learn about how marketers can use the docmetrics Report Builder to

  • sort and segment leads any way they wish
  • rank and filter leads according to customized form fields

Docmetrics Versus Web Forms

In this video, Pat Weilmeier – Director of Sales and Marketing for docmetrics – provides an informal introduction to current practices in content-based lead generation and explains how docmetrics provides more, better qualified leads. Find out

  • how marketers today use PDF content and web forms to generate leads
  • why web forms fail to capture some of the most important lead data
  • how docmetrics empowers marketers to capture the data their web forms miss